Who Says Transactional Email Can’t Be Fun

Jun 26 2009

Here is a great example of making your transactional email more than just a notification. When done right, transactional email can be a great branding opportunity.

Check out this awesome shipping confirmation email from Cd Baby below (click to enlarge).

I saw this image on Dump.com, a great website.

Posted by Alex Williams at 4:51 PM

Published in Ecommerce, Event Based Emails, The Life of an Email Marketer

Tags: creative copy, transactional email

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10934 Responses2009-06-26+23%3A51%3A32Alex+Williams (Comments Feed)

1
News Who Says Transactional Email Can’t Be Fun | Web 2.0 Designer says:
June 26th, 2009 at 6:52 pm
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2
Eine Bestellbestätigung einmal anders… - Email Marketing Blog says:
June 28th, 2009 at 5:50 am
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3
KF9 says:
July 6th, 2009 at 4:15 pm
That is AWESOME!
4
E-Mail Marketing: Bestellbestätigung mal anders « Direktmarketing Blog says:
August 7th, 2009 at 1:17 am
[...] erhielt ich als erste Reaktion gleich noch einen Link zu einem Blog-Beitrag aus den USA “Who Says Transactional Email Can’t Be Fun“, der natürlich optimal zum Thema passt, daher auch gleich mal hier [...]