Return On Subscriber – Email Marketing Blog

Full Disclosure – I am a huge fan of Gist, a service that integrates with Microsoft Outlook, Gmail, Twitter, Facebook, LinkedIn & SalesForce to aggregate, organize and prioritize emails, links, attachments, and related information (news, blogs, tweets, etc.) in a user’s email inbox or on their website &  iPhone app.  A must have tool for anyone in Sales, Marketing, PR, or Accounts.

I got together with Gist’s Director of Marketing, Robert Pease, to discuss their product and how social monitering tools impact marketers, how they are growing and fostering community, and what they have learned about organically growing buzz online. Enjoy!

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