Jeff Mills

Jeff has been with eROI for four and a half years as a strategist and email analyst. His focus is on creating measurable email campaigns. As author of eROI’s on-going quarterly studies, Jeff has a comprehensive understanding of the email marketing industry and utilizes best practices and as a prior researcher with Gartner, Jeff brings a rich history of focusing on statistics and trends to get the most out of client campaigns and programs.

If you have questions please email him at jeff[at]eroi[dot]com or simply post a comment on this blog.

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Simple Way to Add Content Sharing Into Your Emails - Many of you might not have tried content sharing in your emails yet. Sure you added a Follow Us, Friend Us, Fan Us, Sweat Us (I made that last one up) link in your header or footer but is that really making an impact and driving lift to your campaigns. You might be surprised at [...]

The New Marketing Trifecta - Flowtown has created an awesome graph reflecting our eROI April 2010 study ” The Current State of Social, Mobile & Email Integration”. This “easy on the eyes” graph beautifully illustrates all of the important information we have gathered in a very friendly and informal way. Take a peek. Let’s see a close up!

Return On Subscriber – Email Marketing Blog

Jeff Mills