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Email Marketing Campaign Tips and Ideas for May

Alex Williams — Fri, 30 Apr 2010 20:14:52 +0000

Here it is, your May Email Marketing Idea Calendar. May is interesting month for marketers. The sun is coming out, people are starting to plan vacations and think about having fun. What a perfect time to establish a good season-long…

Email Marketing Campaign Tips and Ideas for April

Alex Williams — Tue, 30 Mar 2010 16:00:43 +0000

Here it is, your April Email Marketing Calendar. April is an interesting month. From April Fools to Tax Day to Earth Day, the emotions run the gamut.

Below is a list of real holidays, wacky holidays, and pop culture events…

March Email Marketing Calendar: Holidays, Events, and Ideas for March 2010

Alex Williams — Thu, 25 Feb 2010 17:58:02 +0000

Here it is, your March Email Marketing Calendar.

Below is a list of real holidays, wacky holidays, and pop culture events in March and ideas you can utilize to develop timely and relevant email marketing campaigns.

Tuesday, March 2nd: Read

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The Tip Jar Podcast: Talking Social Media with Dave Delaney from Griffin Technologies

Alex Williams — Thu, 31 Dec 2009 23:49:43 +0000

For the last Tip Jar Podcast of 2009, I had the pleasure of talking with Dave Delaney, Social Media Coordinator of Griffin Technology (the company that makes those killer gadgets your iPhone, iPod, Blackberry, Stereo, etc…).

I met Dave at…

Making Your Email Marketing Social

Alex Williams — Fri, 30 Oct 2009 21:13:44 +0000

Email Marketing and Social Media have some inherent differences, namely the ability to provide unique content to each individual subscriber and track each activity of that individual. Will Social Media replace email down the road? The answer is no – not unless…

Add a Newsletter Opt-In Box to your Facebook Page

Alex Williams — Fri, 19 Jun 2009 04:22:24 +0000

ill show you how to add a custom tab to your Facebook Fan Page using the Facebook Static FBML application. The process isn't terribly complex, so buckle down for a few minutes and we'll bust this out. A few things you're going to need to get started - a Facebook Fan Page and HTML opt-in form code from your ESP.

Step 1 - Add the Static FBML Application

The Facebook Static FBML application gives you the ability to add advanced functionality to your Facebook Fan Page. This application will add a box to your Page in which you can render HTML or FBML (Facebook Markup Language) for enhanced Page customization. Installing the app is easy, but actually getting to the area where you edit can be a little tricky. When you add the app it will give you choices of which Page or Pages you want to add it to.

Promoting Your Facebook Page in Email – Great Example from Lucky Brand

Alex Williams — Mon, 04 May 2009 15:56:21 +0000

I wanted to do a quick post on a great email in my inbox today from Lucky Brand. I found this to be a very effective example to promote your Facebook Page in an email.

I found this effective…

Adding Facebook Sharing to your Email Marketing

Alex Williams — Mon, 09 Mar 2009 21:12:16 +0000

Two-thirds of the world’s Internet population visit social networking or blogging sites, accounting for almost 10% of all internet time, according to a new Nielsen report “Global Faces and Networked Places. From December ‘07 through December ‘08,…