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The Tip Jar Podcast: Talking Social Media with Dave Delaney from Griffin Technologies

Alex Williams — Thu, 31 Dec 2009 23:49:43 +0000

For the last Tip Jar Podcast of 2009, I had the pleasure of talking with Dave Delaney, Social Media Coordinator of Griffin Technology (the company that makes those killer gadgets your iPhone, iPod, Blackberry, Stereo, etc…).

I met Dave at…

Making Your Email Marketing Social

Alex Williams — Fri, 30 Oct 2009 21:13:44 +0000

Email Marketing and Social Media have some inherent differences, namely the ability to provide unique content to each individual subscriber and track each activity of that individual. Will Social Media replace email down the road? The answer is no – not unless…

Add a Newsletter Opt-In Box to your Facebook Page

Alex Williams — Fri, 19 Jun 2009 04:22:24 +0000

ill show you how to add a custom tab to your Facebook Fan Page using the Facebook Static FBML application. The process isn't terribly complex, so buckle down for a few minutes and we'll bust this out. A few things you're going to need to get started - a Facebook Fan Page and HTML opt-in form code from your ESP.

Step 1 - Add the Static FBML Application

The Facebook Static FBML application gives you the ability to add advanced functionality to your Facebook Fan Page. This application will add a box to your Page in which you can render HTML or FBML (Facebook Markup Language) for enhanced Page customization. Installing the app is easy, but actually getting to the area where you edit can be a little tricky. When you add the app it will give you choices of which Page or Pages you want to add it to.

Adding Facebook Sharing to your Email Marketing

Alex Williams — Mon, 09 Mar 2009 21:12:16 +0000

Two-thirds of the world’s Internet population visit social networking or blogging sites, accounting for almost 10% of all internet time, according to a new Nielsen report “Global Faces and Networked Places. From December ‘07 through December ‘08,…

Logitech’s “Remote Disaster” is a Disaster!?!

Jeff Mills — Tue, 20 May 2008 20:04:36 +0000

Logitech is not what you would think when you consider cutting edge campaigns, but I was pleasantly surprised when got the email, even more when I saw the site, then it fell apart.

The Email
Solid creative, a great subject…

Were we friends? A Facebook rant….

Alex Williams — Thu, 20 Dec 2007 21:59:32 +0000

Social networking is such a strange mistress.

I read an article that said, basically, that you know it’s time for a new social network when random people from your past or people you don’t want to find you, request…