An Example of Why You Need a Preference Center
Wednesday, June 11th, 2008What better way to illustrate the importance of a email subscriber preference center than through real world examples, right?
After blowing past 1100 work emails last week, I decided it was time to move some newsletters off my work address, and over to a personal address. I imagine a lot of people have this need as well everyday.
So,the first two newsletters I tired this gave me wildly different results.
